Four Eyes and Two Lenses

Recently, I happened to watch the press conference of Mr. Rahul Gandhi, the former president of the Indian National Congress party, on the ongoing pandemic around the world. It was not something everyone was excited about or was waiting for him to deliver his thoughts on this topic. Although he came out, like any other opposition leader, and spoke his words out and gave suggestions to the ruling government to combat the current 'emergency-like' situation as well as to have a strategic plan to offset the economic and social repercussions that might arise due to it. We often, in the past, heard words like 'Chawkidaar chor hai' in his speeches where he tried to question every work of the ruling government. Although there is no doubt that his work compels him to ask questions to the ruling government but he was often criticized for the lack of oratory skill and for his choice of words in his speeches where he had gone blank a few times. Leaving all that aside, I ...

The most anticipated speech of the prime minister, we all have been waiting for, came at 10:00 AM today. After following every other instruction he gave earlier to the citizens of the country during the lockdown, many were excited to listen to what the prime of the country had to say on the ongoing pandemic and what decisions he had taken to tackle it. While others had anticipated an extension of the lockdown given the gradual rise of the COVID-19 cases in the country despite lockdown. Although a nearly half an hour speech of the PM gave few answers to the problems the business environment is facing due to the lockdown, he gave several pointers for the crisis communication every brand and marketer should look upon. Therefore, I have decoded his speech structure into 7 parts. People The prime minister started his speech by praising citizens for their efforts in following and respecting the lockdown. He also acknowledged the hardships people are facing due to it and felt so...

“Moody’s cuts India’s GDP growth outlook in 2020 to 2.5% amid coronavirus outbreak.” This news came after a few days when India went under a 21-day lockdown, which began on March 25, to contain the spread of coronavirus. Rating agencies saw this as a potential brake on the economic activity that would adversely affect the growth of the country, which is already on a downward trajectory for the past few quarters. Although the move, for a lockdown, from the government was necessary in order to safeguard public health and protect the economy from getting worse from this pandemic. The lockdown, categorically, will put several liquidity constraints on the business environment and will affect the overall growth across sectors. The impact will be seen more in the first quarter of the financial year 2021, which began on April 1. Anticipating this, Finance Minister, Nirmala Sitharaman, announced a 23$ billion package aimed at cushioning the disruption coronavirus outbreak mi...